Tag Archive for 'advertising'

APA/LA Hosts Free Roundtable Discussion on Omnicom Issue

APA/LA Hosts Free Roundtable Discussion on Omnicom Issue | Thursday April 2, 2009, 7pm | Helms Daylight Studio 3221 Hutchison Ave. Los Angeles CA 90034

In response to Omnicom’s recently announced plan to operate under the premise of sequential liability, APA/LA is hosting a roundtable discussion of this policy and the adjoining no advance policy and how it effects our industry.

 
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Google News Search: “sequential+liability”

Google News Search: “sequential+liability”

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"sequential liability" - Google News

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Google Blog Search: “sequential+liability”

Google Blog Search: “sequential+liability”

"sequential liability" - Google Blog Search

Google Blog Search Results: 137 results for “sequential liability” - showing 1 through 10

Industry News 27 Jun 2009, 2:09 am

In March, New York-based Omnicom Group began enforcing the sequential liability clause in advertising contracts, asserting that ad agencies will no longer be responsible for paying production fees until the client has paid for the …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Richard

Jaye Albright's Breakfast Blog: "New GM" Dollars Are Flowing To 2 Jun 2009, 9:16 am

The agency has been pushing broadcasters to accept sequential liability terms, meaning stations bills won’t be settled unless the agency gets its cash. While some have resisted, other media outlets have accepted those requirements. …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Albright & Malley

BBDO Backs Off "Sequential Liability" for Media Outlets | BNET 29 May 2009, 12:35 pm

BNET Advertising provides daily industry news coverage and insights for managers and executives about the major companies in advertising, marketing, and public relations.

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Jim Edwards

IPG's GM Bankruptcy Credit Line Explained | BNET Advertising Blog 19 May 2009, 9:12 pm

Sequential liability is something that was not at the forefront of client discussions. It is now and we got sequential liability with a number of key vendors, and some vendors we don’t. It’s an area we are going to try and push very …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Jim Edwards

Comment on AICP | Doing Business: Sequential Liability by 15 May 2009, 10:37 am

AICP | Doing Business: Sequential Liability AICP | Doing Business: Sequential Liability …Sequential Liability means that the agency as agent for its principal, the advertiser, is liable for… comments for nyc.locationscout.us.

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | LOCATIONSCOUT - AICP | Doing Business: Sequential Liability

WHAT’S SO FUNNY ABOUT PEACE, LOVE AND SEQUENTIAL LIABILITY 27 Mar 2009, 1:44 am

Sequential liability is language in the production contract between vendors and ad agencies. It states that the agencies act as third party agents on behalf of their clients but cannot be held accountable for making payment on the good …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Jerry Solomon

Google News Search: “sequential+liability” 26 Mar 2009, 1:56 pm

Add to this the growing prevalence of sequential liability by which agencies won’t pay production houses according to the contractually agreed upon timetable if they haven’t yet been paid by the clients, and you find the production …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | R. Richard Hobbs

Google Blog Search: “sequential+liability” at nyc.locationscout.us 26 Mar 2009, 1:40 pm

Google Blog Search: “sequential+liability” “sequential liability” - Google Blog Search Google Blog Search Results: 136 result.

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | R. Richard Hobbs

AICP | Doing Business: Sequential Liability at nyc.locationscout.us 23 Mar 2009, 6:01 pm

AICP | Doing Business: Sequential LiabilitySequential Liability means that the agency as agent for its principal, the advertiser, is l.

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | R. Richard Hobbs | nyc.locationscout.us

Understanding Sequential Liability 19 Mar 2009, 10:38 pm

It has been widely reported that Omnicom, the worlds largest advertising agency holding company, has modified its terms and conditions putting into effect what is known as Sequential Liability. Under the terms of the new contracts, …

Source: "sequential liability" - Google Blog Search "sequential liability" - Google Blog Search | Andrew Kamin

 

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Active Discussion: News of Omnicom New Payment Terms? - WheresSpot

Active Discussion: News of Omnicom New Payment Terms? - WheresSpot (free registration reqd).

See also:

  • Wheresspot: Prisoners of Advertising | Active Discussion: News of Omnicom New Payment Terms? - WheresSpot http://bit.ly/iKm4D (free registration req’d)
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    WSJ: Payments Drag Out on TV Spots

    Wall Street Journal | ADVERTISING | FEBRUARY 23, 2009 | By SUZANNE VRANICA | Payments Drag Out on TV Spots | Makers of Commercials Complain That GM, Anheuser Press for New Terms

    Some of the biggest advertisers in the U.S., including auto maker General Motors and brewing giant Anheuser-Busch InBev, are putting the squeeze on companies that produce and broadcast their ads, as part of an effort to rework contracts with suppliers to cut costs.

     
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    APA Omnicom Press Release

    Stephen Best / APA National CEO | March 21, 2009 | APA on Omnicom statement…”our policy has not changed” | republished with permission from Advertising Photographers of America (APA)
     

    The last week has seen ever-increasing concern and anger in the advertising community concerning a change in the way the Omnicom Group and its subsidiaries conduct business between Omnicom subsidiaries and suppliers. Advertising Photographers of America (APA) reached out for comment from the Omnicom Group about the crisis. With the Omnicom Group being the world’s largest advertising holding company, a change in terms and conditions affects the advertising community on so many levels. The policy of concern is called Sequential Liability. Sequential Liability simply means that the agency only pays the suppliers after it has been paid.

    Quoted from The Association of Independent Commercial Producers (AICP) published guidelines dealing with this trend:


    “Certain agencies have inserted a Sequential Liability clause in their contracts. Others have added a side letter to be signed by the production company. Still other agency contracts do not overtly refer to Sequential Liability as being in effect, but do refer to the agency “acting as agent for” (the advertiser), which suggests the same thing.

    If the agency is requesting the recognitions of a “principal-agent” relationship, then the client (principal) should not be released from the obligation of payment until total payment is made to the production company. It should be clarified that even if the client pays the agency, the client remains liable if the agent defaults in fulfilling the payment obligation.

    Sequential Liability means that the agency as agent for its principal, the advertiser, is liable for payment to the production company only if the advertiser has paid the agency; otherwise the advertiser is directly responsible for the payment.”


    On Thursday, March 20, 2009, at 11:47 AM, APA spoke with Pat Sloan, Omnicom Director of Public Relations, to express the concerns of APA and others to the opposition of this policy. APA members are not able to finance major advertising projects and these terms and conditions are not acceptable. Director Sloan’s statement is that there has been no change to their policy on this matter.

    Sequential Liability has been policy in the industry for many years. The reality is that advertising agencies, many are Omnicom’s subsidiaries, have provided advances and credit to production companies and photographers to begin awarded projects with substantial expense. “Business as usual” must continue was stated to Director Sloan. APA members, independent photographers and small business owners, are not in a position to finance commercial projects of possibly hundreds of thousands of dollars.

    APA business practices have long promoted the inclusion of “statements of intent” to receive 50% to 100% of expenses before the start of a job. It is imperative that this practice continues without removal of advances by clients. Photographers should also include that the photographer owns the copyright and any license agreement must be paid before the release of images.

    As creators of intellectual property, photographers hold the copyright on their images. It is imperative that registration of images be immediately submitted to the U.S. Copyright Office. Copyright law and licensing agreements with your clients provide you strong legal protection. APA recommends legal action only as a last resort but registration is needed to recover statutory damages and legal fees.

    We must stand together and confront these terms and conditions because they are not in the best interest of photographers and their community of support. If even one accepts them, it will cascade and the role of advertising photographer will change to one of being a financial institution or bank for clients. We must not go down that heavily liable road.

    The Omnicom Director of PR did promise to recommend a meeting to discuss these matters. It is APA’s hope that a meeting will be arranged and discussions will continue to a successful resolution.

    As previously stated, BE CAUTIOUS and don’t be afraid to walk away. We must stand together.

     

    Stephen Best, APA National CEO
     

    For more information about the Advertising Photographers of America: apanational.com
     
    APA - NATIONAL
    31 Mamaroneck Ave. Suite 514 White Plains, New York 10601
    Phone: (800) 272-6264 ext. 12 Fax 646.216.8765 e execdirector@apanational.com
     
    See also:

  • APA on Omnicom statement…”our policy has not changed”
  • Richard Clark’s kiwicafe.com | Advertising Agencies are their own worst enemies . . .
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    ASMP: Omnicom Passes the Buck

    ASMP: Omnicom Passes the Buck

    It has been brought to the attention of the American Society of Media Photographers (ASMP) that the Omnicom Group, the world’s largest advertising agency holding company, has changed its terms and conditions in an effort to limit their agency liability and in so doing transfer that liability to independent photographers and producers. Basically, by disclosing their agency status and for whom they are acting, the advertising agency is only liable to the extent that their client has specifically paid them for any amounts payable to you. Additionally, ASMP has been informed that reps are being told that there will no longer be any advances on assignments.

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    See also:

  • BNET | Omnicom, in Cash Crunch, to Delay Payments to U.S. TV Producers
  • Adweek: Omnicom Enforces Production Contracts | Holding co’s pmnt sched worries production houses
  • Photo District News | Advertising Photographers Alerted to Omnicom’s New Payment Terms
  • Wheresspot - Prisoners of Advertising | News of Omnicom New Payment Terms? (free registration required)
  • AdLand | Commercial Archive: Are you a commercial artist, or a bank? GM won’t pay, and Omnicom passes the buck.
  • Business Wire: Statement from American Society of Media Photographers (ASMP) RE: Omnicom Decision to Change Photographers’ Terms & Conditions
  • Resolve | Livebooks Blog | No more advance checks, says Omnicom
  • Shots.net (UK) Search results: Omnicom
  • Creativity Online | Omnicom Tightens Production Financing Terms
  • ShootOnline | Brother, Can You Spare 60 Days? | Economy Exacerbates Slow Payment Problem For The Commercial Production Community (may be online for free only limited time)
  • AdAge: Agencies Duck Liability for Clients’ Production Costs
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    Sequential Liability

  • Sequential+Liability - Google Search
  • AICP: Doing Business
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    Omnicom+ASMP - Google News

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    Cell company filming ad in Rock Hill - The State

    ROCK HILL — Another film crew came to Rock Hill on Tuesday, not to shoot a movie but a TV commercial for the cell phone provider T-Mobile, which just launched service in the Carolinas. The ad shows bystanders watching curiously as three big trucks …

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    Starting Out in Location Scouting

    Occasionally, I get emails asking how to get started in location scouting / location management. I am often suspicious that people that write these letters are looking for a way - ANY way - out of whatever it is they are currently doing (and potentially dislike) rather than actually being genuinely interested in the location services field - It’s a “real” job with lots of responsibility and very well not nearly as glamorous as you might have imagined.

    Didja know the Location Department is the department in charge of making sure the trash gets carried away at the end of a shoot?

    Also, let’s face it, I am a pretty easy target - a quick email requesting a free look into the crystal ball is a pretty cheap investment in a career and I am pretty easy to find.

    … so how might anyone really know they want to be a location scout?

    It’s almost like, if they did know, they wouldn’t be asking.

    …but that’s just me, and as remote as it might be ;) there is a distinct possibility that my thinking on this could be flawed.

    That said, this is how things happenned for me:

    I attended the Art Institute of Fort Lauderdale (AIFL) in Fort Lauderdale, FL and earned an Associate of Science Degree (AA) in Photography.

    Also at the time, I, of course, had aspirations to become a world-famous, world-travelled, filthy-rich, rockstar commercial photographer. When the major ad agencies of the world and top-shelf design firms of the world didn’t beat a path to my door upon graduation, I set about trying to learn more about my craft in the “real” world, seeking work as a photo assistant in the Fort Lauderdale and Miami media markets. At the time I entered the workforce and with considerations toward the size of the market I was in, I found staff positions in short supply, however, there was a blooming market for freelance photo assistants, helped by a blossoming South Beach “media scene” (and of course the generally balmy year-round weather in the region, which includes incredible stretches of pleasant, dry weather in the winter…) being fueled strongly by the fashion industry (as well as interest by advertising and media of many other types…), renovations and rehabilitation of the Art Deco buildings in the South Beach area of Miami Beach and a general boomtown economic environment of South Florida at the time. Miami Vice was in production then. In addition to working with local photographers I had a great opportunity to work with a number of photographers and production companies from all over the world, including a number of European-based teams and teams from New York, southern California and Chicago, to name a few.

    One of the photographers I worked with as a photo assistant in south Florida was a fashion advertising photographer from the New York City area, Tom Contrino. I worked as a local second assistant with Tom for two seasons and when his first assistant moved up the ladder to a photographer position in the still life area of the business back in New York City, I was offered an opportunity to move north to the New York City area and become Tom’s full-time, staff first assistant, which I accepted.

    In addition to freelance location scouting and production coordination for photography (both of which I discovered very early on that I found very gratifying and enjoyable) once I went to work to work for Tom I had an opportunity to expand my experience in these areas and learn an enormous amount about what it takes to operate a successful commercial photography business from the inside out and on a day - to - day basis - in addition to jobs we produced for clients, which often at times included location scouting and production coordination, in addition to my regular duties on shoots as a camera assistant and lighting tech, I was soon handling many back end chores such as hiring extra assistants, invoicing, equipment rental / purchasing, insurance inventorying, promotion - it all rolls together in a busy photography business.

    My tenure with Contrino Photography also offered me an excellent opportunity to travel and even tho I settled in New Jersey, in the New York City metro area, I travelled quite a bit with Tom for work back to south Florida, to California, New Mexico, Nevada, Colorado, Chicago, and other destinations around the U.S.

    Eventually, after six years with Tom, it was, of course, time to move on and I became, once again, temporarily, a freelance photo assistant / production assistant, with aspirations AND experience needed to develop my own freelance location scouting / production business, working with photographer / director / producer clientele; subsequently, providing location services / locations for film / television / photo / events and production services for photography is what my current occupation consists of. Thru networking and marketing / promotion I have extended my location services beyond still photography to include video, motion picture and event clients.

    The “new frontier” for me (when I started out there was no email / we photographed locations using print film and made manila paper location folders filled with panoramic photos made by taping together 4×6 color prints…) is HDRi and image-based lighting for digital imaging (still and motion) and I have an association with Q-spheres to this end.

    I keep a running blog and online resume of sorts of jobs as I complete them which can be found at rrhobbs.us

    My website and home page, nyc.locationscout.us is both a blog and resource for location services and production. Please spend some time on the FAQS page! Use the search page and web and dig around for results for relevant location scouting search terms.

    Look on the sidebar, I can be found on most of the popular social networks (i.e. Twitter, Facebook, etc.)

    Anyway, that’s how it’s happenned for me - there is no magic formula for entering and developing a successful location scouting career - everybody is different and in the beginning it is often difficult to tell what you are truly interested in personally and / or how / if you might be of problem-solving service to enough people to make a career for yourself. SO much is tied up in personalities, personal priorities and changing needs, business relationships, aptitude and developed skills. - You really may only THINK you want to become a location scout / location manager… The only sure way to find out is to get out there and start DOING.

    I always tell aspiring newbie location scouts to look for film school student film projects and productions to work on - attending film school is an excellent background for a location scout, some grounding in filmmaking is a very neccesary prerequisite. Look for start up and no / low budget short films and movies to volunteer for - you get out what you put in - hell, even if you are “just” sweeping the floors, you still get to watch - and learn - you have to expect you are initially likely letting yourself in for a period of going hungry and still, somehow, making ends meet - you have to be generally resourceful, develop keen communication / negotiating and research skills and you have be willing to toot your own horn (without being annoying) - but as you learn and start becoming a problem solver - if you love your work and are good at it, it will show! - making someone’s life easier, they will tell their friends and associates - The rest is yours to discover and grow by.

    feed Yahoo! Search: location scout

  • Wikipedia - Location Scouting (I started and regularly contribute)
  • Go For Resources | Getting Started in the Film Industry
  • Location Works | How to Become a Location Manager
  • LocationTalk
  • Budget Travel Online | How Location Scout Kevin Hodder Got His Awesome Job
  • Cash B’s My Life As A Location Scout




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    Brand Republic: Location Scout Follies in Land Rover Spot

    Brand Republic | Campaign | Location scout features in Land Rover ad by RKCR/Y&R | by Campaign Staff | 12-Aug-08, 11:25 | …via Google Alerts

    LONDON - It’s all about location, location, location for Land Rover in its new global integrated campaign to promote the Discovery 3 vehicle.

    The 60-second TV ad, created by RKCR/Y&R, features a fictional Hollywood film location scout, Patrick Ranahan, on his quest to find the perfect shot of a desert cactus.”

    …read more…

  • Watch the Video
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    The latest and greatest Campaign news

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    LONDON - SkinDoctors, the cosmeceutical brand, is reviewing its UK media planning and buying business.

    Source: News from Campaign News from Campaign |

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    LONDON - The chief executive of Digitas Global steps down after two years at the network.

    Source: News from Campaign News from Campaign |

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    Tennessee Film and Music Commission

    Tennessee Film and Music Commission | About

    “The purpose of the Tennessee Film Entertainment & Music Commission is to promote and facilitate economic development of the film/music community through the recruitment of business; promoting Tennessee as a location in feature films, television productions, commercials, and other works, building infrastructure, and encouraging and supporting the interactive growth of the film and music communities through a wide range of marketing, networking and advertising efforts.”

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  • Film
  • Music
  • Incentives
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    links for 2008-06-20-2

    Location Scout | PowFoto
    Location Scout | PowFoto
    Stuart Skrien :: Location Scout
    Stuart Skrien :: Location Scout
    Mads Kjaer Christoffersen Researcher / Location-Scout / Filmmaker
    Mads Kjaer Christoffersen Researcher / Location-Scout / Filmmaker
    Continue reading ‘links for 2008-06-20-2′


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    Creative Directory (Chicago / Midwest)

    Creative Directory

    “The midwest’s leading source for the creative community | Creative Directory Services provides an umbrella site for all aspects of the production community servicing the Midwest”

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    Category Headings of resources (visit Creative Directory for links):

  • Computer / Print / Prepress / Animation / Systems Design
  • Photo / Photographers / Assistant Photographers / Stock Photo / Footage / Images / Photolabs / Service Bureaus / Finishing / Make-Up / Hair Stylist s/ Food Stylists / Home Economists / Photo Stylists / Location Scouts / Sets / Props / Costumes / Stunts / Special Effects / Photo Reps / Illustrator Reps
  • Art / Design / Retouchers
  • Print / Color Separators/ Proofing / Comps / Finishing / Converting / Binding / Direct Mail / Fulfillment / Printers / Promotional Products / Specialty Imprinting
  • Photo / Photolabs / Service Bureaus / Finishing
  • Multimedia / Foreign Language Services / Subtitles / Staging / Exhibits / Trade Shows / Meetings / Location / Sites / Events
  • Film and Video / Production Companies / Studios / Producers / Video / Film Crews / Production Company Reps / Director Reps
  • Audio / Sound and Music Studios / Composers / Sound Design / Music Libraries / SFX / Production Music / Location Recording / Sound
  • Post / Production / Film Laboratories / Captioning / Duplication / Replication / Distribution
  • Equipment / Sales / Rental / Service / Film Stock / Bulk Tape / Recording Media / Teleprompters / Grips / Lighting / Rolling Stock / Studio Rental / Stage Rental / Art Supplies / Photo Supplies
  • Talent / Model Agencies / Performing Talent / Casting / Coaching / Choreographers / Dance Companies / Talent Payment
  • Media / Creative Staffing / Freelance Writers / Marketing Communications / Public Relations / Advertising Agencies / Associations / Organizations / Media Buying / Messenger Services / Business Services / Caterers / Hotels
  • visit Creative Directory

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    links for 2008-05-14


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    Property Owner’s Guide to Filming Locations

    New Hampshire Film & Television Office | A Property Owner’s Guide to Filming Locations (pdf) | From the New Hampshire Film & Television Office | What you need to know when a production company comes calling

    “Significant dollars are added to the state’s economy each year by film and video production companies and commercial still photographers who choose to work in New Hampshire. One of the ways those production dollars get into New Hampshire’s economy is via the fees paid to private property owners for use of “locations.”

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    While written specifically for New Hampshire property owners, this guide is pretty universal, chocked full useful information for anyone with an interest in having their property used for film, tv / video, photo or even events.

    NH Film’s Property Owner’s Guide to Filming Locations is highly recommended reading so I will be adding a link on the FAQs Page on nyc.locationscout.us

  • Other Film Offices and related content on nyc.locationscout.us
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    Filmyard Berlin

    Filmausstatter Filmyard Berlin, Unterwasserdreharbeiten, Locationscout, Unterwasserfilmarbeiten

    Website is in German - excerpted translated texts in English (via Google Translate) are in italics

    Film Sets Berlin Film Yard, Underwater Filming, Location Scout, Underwater Film Works

    From Unterwasserfilm & Fotoproduktionen Underwater Film & Photo Production:

    Service

    “Seit 2001 arbeitet filmyard, mit Sitz in Berlin, erfolgreich für Film-, Werbe- und Fotoproduktionen.
    Since 2001, filmyard, based in Berlin, successfully for film, advertising and photo productions.
    Wir bieten unseren Kunden den Full-Service für alle Herausforderungen im Unterwasserbereich – planen, realisieren und optimieren Ihre Unterwasserfilm- und Fotoarbeiten.
    We offer our customers the full service for all challenges in the underwater area - to plan, implement and optimize the underwater film and photo work.”

    read the rest

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    updated 5/9/2008 | general cleanup, added map | original timestamp: February 27, 2006 at 10:59 am


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    Minnesota Creative Source

    Minnesota Creative Source

    Minnesota Creative Source | About Us

    “Building on our years of success producing the Minnesota Creative Sourcebook, this site expands our ability to generate exposure for photography, illustration, design, film & video, audio, printing and related industry services.”

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    I found the Minnesota Creative Source and was impressed by its design (by Treefort (Minneapolis, MN) and implementation of RSS feeds to distribute its content. The Minnesota Creative Source feeds contain generous helpings of visual media, i.e. photos and multimedia as well :-)

    My feeling about RSS is, especially, given RSS’s simplicity of use, that RSS is currently a vastly under-utilized media and information distribution technology with much unrealized potential that is sort of waiting for the much of the world to catch up with it!

    FYI an often good way to tell you have found RSS content is by this icon (…via Wikimedia Commons…)

    RSS Icon Minnesota Creative Directory RSS Feeds available:

  • # Subscribe to Entire Minnesota Creative image portfolio: Images RSS
  • # Subscribe to Entire Minnesota Creative audio & video portfolio: Audio & Video RSS
  • # Subscribe to Advertising Agencies: Images
  • # Subscribe to Web Design/Internet Services: Images
  • # Subscribe to Film/Audio Production: Audio & Video
  • # Subscribe to Design/Marketing: Images
  • # Subscribe to Illustration: Images
  • # Subscribe to Industry Services: Images
  • # Subscribe to Photography: Images
  • # Subscribe to Printing: Images
  • go there

    Minnesota Creative Source Photocast

    A feed of photos from the top creative talent in Minnesota including photographers, illustrators, designers, and other creative individuals and companies.

    Treefort [Test] 2 Jul 2009, 10:26 am

    Treefort [Test] posted a Web Design/Internet Services:Web Applications image.

    Source: Minnesota Creative Source Photocast Minnesota Creative Source Photocast |

    LBF Photo, Inc. 23 Jun 2009, 11:55 am

    LBF Photo, Inc. posted a Photography:Advertising image.

    Source: Minnesota Creative Source Photocast Minnesota Creative Source Photocast |

    LBF Photo, Inc. 23 Jun 2009, 11:24 am

    LBF Photo, Inc. posted a : image.

    Source: Minnesota Creative Source Photocast Minnesota Creative Source Photocast |

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