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Shoot Magazine (print edition) | or Seeking Deja Vu: N.Y. Looks To Fuel Spot Business (subscription required) | Commercial-making Incentives Hope To Mirror Success of N.Y. Feature Film / Television Program Tax Credits | By Robert Goldrich

“February 23, 2007 — For Alan Suna, co-owner of Long Island City-headquartered Silvercup Studios, a New York stage facility mainstay, the success of the TV series pilot filming season bodes well for spot production in the Big Apple. Just as the upsurge in film and TV lensing, including pilots, has increased dramatically since New York’s feature/TV tax credits…”

Tax incentive legislation enacted in New York at the state level beginning 2004-2005 has increased feature film and tv production significantly, but initially, somehow, the tv spot end of the industry was left out.

All that is about to change, thanks to new tax incentives that include commercial production as well.

On a local level, the New York City Mayor’s Office of Film, Theater and Broadcast’s (MOFTB) “Made in New York” program, which includes tax incentives, a concierge service as well as additional vendor discounts and other perks has increased film production volume dramatically over the past two years, attracting $2.4 billion in new production business including a record number of tv pilots. Like the state’s original program, the city’s current tax incentives only include films and tv shows, however, the Mayor’s Office and New York City Council are presently considering a companion program to New York State’s new program that includes commercial production.

For all of us in the film production business, including location scouts and location managers, ANY program, especially a tax incentive program that, according to figures per current programs in place quoted in the Shoot Online article generates $1.34 in increased overall income per $1.00 in tax incentives and generates new, increased business= a good thing! The overall local economy benefits as well, as film production relies on a myriad of local vendors not neccesarily always linked directly just to film production, including many areas of the hotel and hospitality industries and as “everyday” as hardware/building supplies, car services, dry cleaning and general retail to name just a few.

Specifically regarding film location services, local property owners and the real estate industry benefit and in the case of studio filming there are benefits as additional studio space is leased to accommodate increased filming. The aforementioned Shoot article also quotes SilverCup Studios (Long Island City, NY) co-owner Alan Suna reporting that business volume has been sufficent enough for Silvercup to open SilverCup East and plans are in the works to open SilverCup west on the east bank of the East River in Long Island City. SilverCup is one the the New York City area’s largest film studio/sound stage businesses, regularly hosting studio shoots for many major motion pictures, television programs and commercials.

Complete list of U.S. State’s film industry tax incentive programs (January 2007)

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